Marketing Coordinator

Position Summary:
The Marketing Coordinator is responsible for administrative support in the day to day projects and activities of the marketing department.

Minimum Qualifications:
  • Minimum of 2 years’ experience in marketing, and/or equivalent relevant experience
  • Professional and effective interpersonal, leadership, and communication skills, both written and oral
  • Proficient computer skills
  • Must be detail oriented with particular strength in time management and organization
  • Ability to manage multiple priorities and produce deliverables within strict deadlines
  • Excellent listening and presentation skills
  • Appreciation and general understanding of the music, food, and wine business
  • Ability to work flexible schedule including nights, weekends, holidays as needed
  • Must be able to sit for extended periods of time; stand and walk regularly
  • Must be able to travel as needed
  • Bachelors degree
Overview of Responsibilities

Tasks include but are not limited to:
  • Support in all marketing related projects, tasks, initiatives, and activities as needed
  • Assist in building weekly email newsletters in collaboration with internal departments and designers to communicate City Winery’s robust calendar of programming, from concerts to wine tastings to culinary events
  • Supporting concert ticket sales by working closely with the programming team and artists’ management to effectively promote shows
  • Research, create and propose posts with engaging and relevant information on social media platforms such as: Twitter, Facebook, and Instagram.
  • Provide assistance with guerilla-style marketing methods to attract, generate, and secure new and relevant business opportunities.
  • Collaborate and participate in regularly scheduled meetings with department leaders to coordinate all projects, ensure consistent messaging, and make sure the team is up to speed on marketing details.
  • Helps coordinate material distribution for philanthropic requests including gift-giving and auction requests, and charitable donations.
  • Assists with creating and writing promotional concepts.
  • Assists in the creation of Photographic and Videographic Content, for both social and print media.
  • Assists in managing the “Influencer Program”, which includes; continuous outreach, managing and supplying a clear and legible calendar, and hosting them on-site: Local celebrities, athletes, bloggers, influencers.
  • Business development and outreach to the following:
Hotel Concierges, door-men, bellhops, valets, etc.
Local business and residential areas pertaining - yet not limited to: Financial District, Leather District, North-End, Seaport, China-town, South-End, Fenway, Back-Bay,

Partnerships: Researches upcoming and prominent calendar events in Boston in order to present possible cross-promotion, co-branding, advertising, etc.

Collateral Outreach: Researches and locates potential areas to post visual collateral/advertisement.
All other reasonably assigned projects and tasks
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